The Church of the Customer blog echoed some of my thoughts and then added a few greater insights into the current requests for bailout money for Detroit. Instead of rehashing, I am reposting and giving credit where it is due:

Detroit is finally showing it’s a bit smarter in how it asks for bailout money.

Instead of traveling by corporate jet, GM CEO Rick Wagoner will drive a Malibu hybrid for the 520-mile trek from Detroit to Capitol Hill; Ford CEO Alan Mulally will drive an Escape hybrid. The travel plans of General Bob Nardelli of Chrysler are secret for “security reasons” (guess he’s flying). All three are to present their plans for $25 billion in taxpayer-backed loans on Thursday and Friday.

If they were very smart, the CEOs would drive unreleased, next-generation cars that get 100 MPG. They’d stop in a half-dozen towns along the way and invite a newspaper editorial board writer to ride shotgun for a dozen miles. They’d update their status on Twitter. They’d write a few posts for the company blog. They’d shoot video on a Flip camera and talk about how they screwed up at their first appearance, how they’re selling their fleet of corporate jets, and their plans for the future. If they behave like real people instead of CEO machines, they might arrive in D.C. backed by some pretty good word of mouth.

In other words, they would prove that in these recessionary times they know what it means to be entrepreneurial, not imperial.


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